When you work with me, you can expect clean email builds designed for conversions, smart automations that save you time and keep your audience engaged, organized systems with clear tagging and segmentation for smoother marketing, and zero guesswork because every step is explained and every decision is backed by strategy. Whether you need a quick funnel build, a full email system overhaul, or ongoing support, I make sure your backend actually supports your growth instead of holding you back.
Built with strategy, sunshine, and a dash of Filipino warmth — straight from the Philippines.
I’m the founder, strategist, and your soon-to-be favorite email marketing sidekick.
Over the years, I’ve worked with growing businesses and kept seeing the same story repeat itself: emails sent at random with no real strategy, funnels patched together with tools that don’t talk to each other, and automations rushed just to “make it work” only to crash the moment the business starts to scale.
I didn’t just notice these problems; I lived through the frustration with business owners who were tired of wasting time, losing leads, and constantly starting from scratch. I knew there had to be a better way.
That’s when it clicked: I wanted to help businesses without a real email system in place. Most business owners don’t realize that email marketing is a hidden gem, often overlooked. When done right, it’s the quiet powerhouse that turns curiosity into repeat customers, builds loyalty, and drives real growth.
Now, I share everything I’ve learned to help businesses stop leaving money on the table. Because the truth is, your audience is already paying attention, you just need the right strategy to turn that attention into lasting results.
No random sending. No “let’s see what happens.” Every email, automation, and workflow is built with purpose so your marketing works as hard as you do.
Your business is growing and your systems should be ready for it. I don’t just fix problems; I build foundations designed to grow with you, not break when you scale.
This is a partnership. You bring the vision, I bring the execution. Together, we create systems that run smoothly, simply, and effectively.
(The Human Side)
Because running on coffee and kids’ energy counts as a strategy.
When I’m not building email systems, you’ll probably find me with a coffee in hand, my fuel for both work and life. I have a slight obsession with criminal documentaries and mystery series because I love the strategy, the clues, and the thrill of figuring out who the suspect is before the big reveal. It keeps my mind sharp and curious… maybe that’s why I ended up in marketing. We’ll never know, lol.
I’m also guilty of binge-watching anime. It’s my stress relief, and yes, I’m one of those people who can turn One Piece plot twists into a full-blown 24-hour TED Talk (a thousand episodes will teach you patience) and cheer on Demon Slayer battles like it’s the championship game, usually while questioning my life choices at 2 AM on weekends.
Reading is another big part of my life. I love how books take me to new worlds, open me up to fresh perspectives, and let me learn from people who have been there before me. It’s my way of hitting pause while expanding my mindset.
And of course, I’m a parent of two amazing kids who keep me on my toes and make sure I never run out of reasons to laugh or energy to chase after. They remind me daily why I do what I do, building a business that supports both family and freedom. My built-in energy trainers and constant source of laughter make sure I stay grounded, entertained, and occasionally out of breath.
At this point, I’m convinced coffee, curiosity, and a little chaos from my kids are the not-so-secret ingredients behind my marketing superpowers and probably my caffeine bill too. 🤣